Mid-Century Art + Design - San Francisco

Prints, Paintings, Furniture, and other Mid-20th Century Artifacts. This blog will update our status and inventory. For questions or comments, please contact us at info@dustymodern.com. Or find us on twitter at @dustymodern. We like talking about this stuff.

Thursday, February 3, 2011

The Answer is Risom

Jens Risom worked as a designer for Knoll beginning in 1941. He was drafted into the U.S. Army soon thereafter. On his return, he created his own company, Jens Risom Design. His ad campaign, featuring photographs by Richard Avedon and the tagline "The Answer is Risom," led to terrific sales. I scanned this ad page from the May 1954 issue of "Interiors."